Messages
5/24/2023
14 : 35
Shopify Dispatch Issue #400 - Custom email templates in Shopify, Rebuy rate boosts
Issue #400 - May 24th, 2023 Welcome to the big 4-oh...-oh issue of Shopify Dispatch. Create and save custom templates in Shopify Email If you're using Shopify Email, you can now create your own
5/17/2023
14 : 34
Shopify Dispatch Issue #399 - Shopify to optimize emails, Entrepreneurship index
Issue #399 - May 17th, 2023 Optimize email send times and subject lines with Shopify Magic Shopify Magic (their Chat GPT AI) can now create email subject lines and optimize the email send time. Like
5/12/2023
7 : 30
Shopify Dispatch Issue #398 - Shopify layoffs, Big asset file changes
Issue #398 - May 10th, 2023 Shopify: Important team and business changes The big news this week is Shopify laying off 20% of their employees and selling off Shopify Logistics less than a year after
5/3/2023
14 : 34
Shopify Dispatch Issue #397 - Shopify Benchmarks, Data profiling
Issue #397 - May 3rd, 2023 Compare Data to Stores Like Yours with Benchmarks Shopify has released the ability to benchmark some of your metrics against other stores. It's a very limited set of
4/26/2023
15 : 24
Shopify Dispatch Issue #396 - Shopify Bill Pay, Collection list performance
Issue #396 - April 26th, 2023 Introducing Shopify Bill Pay: Pay Any Business, Any Way You Want Shopify has integrated with Melio to offer the ability to pay bills within Shopify. While an interesting
4/19/2023
14 : 34
Shopify Dispatch Issue #395 - Should you sell on Amazon, Full-funnel product pages
Issue #395 - April 19th, 2023 The Realities of Selling on Amazon: A Practical Guide for Founders Courtney Goudswaard breaks down the pros, cons, and costs for selling on Amazon. It's very well
4/19/2023
7 : 24
Shopify Dispatch Issue #394 - Better long-term customers, Shopify 2.0 themes
Issue #394 - April 12th, 2023 Investing Marketing Dollars Kevin Hillstrom shares an example where different product categories create better long-term customers, even though they appeared weaker at
4/5/2023
14 : 35
Shopify Dispatch Issue #393 - Send gift cards from Dawn, Dynamic data for blogs
Issue #393 - April 5th, 2023 Send gift cards directly to the recipient, and include a message Shopify's Dawn theme now has the ability to send gift cards to the recipient with a message. It's
3/29/2023
14 : 34
Shopify Dispatch Issue #392 - Raising price problems, Shop sales channel
Issue #392 - March 29th, 2023 Price / Customer Tradeoff Kevin Hillstrom writes about how price increases that might appear profitable in the short-term, could have negative impacts in the long-term.
3/22/2023
14 : 34
Shopify Dispatch Issue #391 - Long-term impact of product problems
Issue #391 - March 22nd, 2023 What Harms You Today Harms You Tomorrow Kevin Hillstrom writes about how introducing a set of under-performing products can end up hurting your store for years to come,
3/16/2023
14 : 59
Shopify Dispatch Issue #390 - Google Analytics 4, Custom CSS
Issue #390 - March 15th, 2023 Connect Google Analytics 4 with Shopify Google Analytics 4 has finally come to Shopify and Ilana Davis has written a guide to get Shopify talking to GA4. Easily Extend
3/8/2023
15 : 34
Shopify Dispatch Issue #389 - Loyalty program costs, Fix broken links
Issue #389 - March 8th, 2023 Loyalty Program Expectations Kevin Hillstrom writes about how they evaluate loyalty programs and why those programs might not be profitable after accounting for program
3/1/2023
15 : 34
Shopify Dispatch Issue #388 - Buying preferences, Apps losing theme editing
Issue #388 - March 1st, 2023 Online / Store Relationships Kevin Hillstrom writes about how customers have preferences for where they buy from you and how you need to adapt your marketing to account
2/22/2023
15 : 4
Shopify Dispatch Issue #387 - Merchandise solar system, Grow repeat buyers
Issue #387 - February 22nd, 2023 Merchandise/Category Solar System Using the analogy of the solar system, Kevin Hillstrom describes how merchandise categories influence each other. 9 Ways to Grow
2/17/2023
8 : 15
Shopify Dispatch Issue #386 - Shopify Winter '23 Edition
Issue #386 - February 15th, 2023 Shopify's Winter '23 Edition The big news of the week is Shopify's release of their Winter '23 Edition. It includes many new features and improvements,
2/8/2023
15 : 4
Shopify Dispatch Issue #385 - Self-service returns, New customer accounts
Issue #385 - February 8th, 2023 How to ace returns management with Shopify Shopify has released a customer self-service returns feature. Though basic for now, this should really help cut the cost of
2/1/2023
15 : 4
Shopify Dispatch Issue #384 - Shopify pricing changes, How you sell the product
Shopify Dispatch Issue #384 - February 1st, 2023 Changes to Shopify's 2023 Plan Pricing The big news of the week is changes to Shopify's pricing with increases of around 30% to every plan.
1/25/2023
15 : 4
Shopify Dispatch Issue #383 - Backup shipping rate, Developing product interest
Shopify Dispatch Issue #383 - January 25th, 2023 Improved backup shipping rates to avoid blocked checkouts Shopify can now display backup shipping rates in checkout if your primary shipping app is too
1/20/2023
6 : 44
Shopify Dispatch Issue #381 - Better Shopify Flow automation, AOV changes
Shopify Dispatch Issue #381 - January 11th, 2023 The next big evolution of Shopify Flow is here Warren Pamukoff writes about Shopify Flow improvements including scheduling, data actions (eg get order
1/20/2023
3 : 15
Shopify Dispatch Issue #382 - SEO for new products, Commerce trends
Shopify Dispatch Issue #382 - January 18th, 2023 Google Messes Up New Items Within A Category Kevin Hillstrom writes about how Google will tend to favor your older products which makes it more